The Studiothink Blog
Wine fuelled articles on branding and marketing.
What is UX Design? And Why Should You Care?
UX stands for User Experience. Specifically the usability experience of websites. UX design was born out of the need for companies to see measurable results from what has grown to be their most expensive, and most important marketing tool—their website.
Why Salespeople Can't Sell Without a Killer Website
There are many bad websites out there, especially in the world of manufacturing. B2B companies have traditionally been fashionably late when it comes to marketing and branding. However, their sales staff think differently.