The Studiothink Blog
Wine fuelled articles about branding and marketing.
When is the Right Time for a Company Rebrand?
Are you thinking about rebranding? A strong brand is more important than ever. Consumers can search for products and services from anywhere, thanks to the latest smartphone in their pocket. If you don’t stand out, you’ll get glossed over. But let’s get one thing straight: a brand isn’t just your logo.
B2B Web Design that Doesn’t Suck
Let’s face it, B2B companies never get the glory. It’s always glitzy consumer businesses who have the nicest logos, the coolest websites, and the most famous brands. But we’re here to tell you that some B2B companies are breaking down that barrier and embracing websites and branding like never before.
BERMANFALK and Their 16 Year Branding Evolution
Through thick and thin, bad economy, good economy, changing business models, changing staff and office moves, Vancouver, BC manufacturer BERMANFALK has stood steadfast in their belief that branding could make all the difference.
What is UX Design? And Why Should You Care?
UX stands for User Experience. Specifically the usability experience of websites. UX design was born out of the need for companies to see measurable results from what has grown to be their most expensive, and most important marketing tool—their website.