The Studiothink Blog
Wine fuelled articles about branding and marketing.
B2B Web Design that Doesn’t Suck
Let’s face it, B2B companies never get the glory. It’s always glitzy consumer businesses who have the nicest logos, the coolest websites, and the most famous brands. But we’re here to tell you that some B2B companies are breaking down that barrier and embracing websites and branding like never before.
BERMANFALK and Their 16 Year Branding Evolution
Through thick and thin, bad economy, good economy, changing business models, changing staff and office moves, Vancouver, BC manufacturer BERMANFALK has stood steadfast in their belief that branding could make all the difference.
What is UX Design? And Why Should You Care?
UX stands for User Experience. Specifically the usability experience of websites. UX design was born out of the need for companies to see measurable results from what has grown to be their most expensive, and most important marketing tool—their website.
Why Salespeople Can't Sell Without a Killer Website
There are many bad websites out there, especially in the world of manufacturing. B2B companies have traditionally been fashionably late when it comes to marketing and branding. However, their sales staff think differently.