Studiothink created the following brand touchpoints for Capstone.
> Logo Design
> Brand Strategy
> Website Design and Development
> UX Design
> Stationery Design
> Marketing Collateral
Defining an asset management company brand.
Capstone is an asset management company that seeks to maximize return for the level of risk taken while focusing on capital preservation. To accomplish that, they invest wherever asset value can be found in both traditional and non-traditional investments.They are also committed to fundamental ethical principles in their investing. When they approached Studiothink to develop their new brand, they were looking to portray themselves as professional, educated and trustworthy with a goal to be a leading international investment fund manager founded on innovative investment strategies and an approach that would be grounded with a Biblical worldview.
Striking a balance between form and function.
“From design, to build, to launch—I really appreciate your professionalism, work ethic and attention to detail. Thank you also for building my dream of an automated fund reporting website.”
—Elyse Vroom, Capstone Asset Management